Tourism Education Program, "Smile" idea falls in line with SCTA's efforts to enroot tourism culture in community with particular focus on school students in different educational levels. It also aims at drawing attention on interaction between the two key parties of tourism's entire process (guest and host) through various activities as well as the two parties' strict commitment at the duties and rules that govern conduct of both sides.
The program in collaboration with educational different levels aims at:
- The training of students
- The training of educators